Powerful storytelling that engages customers.

I’ve been in the advertising and marketing world for 31 years. And, I’ve helped thousands of companies grow through the influence of mass media.

But, technology has completely disrupted the playing field. So, while companies once owned the mass media, now, the masses have become the media. They’ve created this unbelievably chaotic noise that we all now have to compete in today.

Therefore, we started InnerAction Media in 2011 to teach business leaders and others how to use our simple architecture of brand story so that, they can cut through the noise, connect with their most ideal prospects and move people to action. This process really works.

IAM is a marketing and advertising agency based in Morgantown, West Virginia. Our job is to help you grow your business. We know how to guide you through the noise of today’s media chaos and deliver clear, simple brand stories and marketing strategies that work. We serve companies in West Virginia, the Pittsburgh DMA and surrounding areas. We’d love to connect with you and learn how we can best serve your team.

- Jim Matuga
President and Founder of IAM

BLUEPRINT

For business owners, developing an effective marketing strategy in an ever-changing market can be difficult. We understand. That is why we created the Marketing Blueprint: an immersive experience designed to guide your team through the buyers journey and develop a marketing plan to increase leads and revenue. After the 90-minute meeting, our team will dive deeper into the information we uncover and provide your business with a 10+ page strategy document, complete with actionable items, that outlines messaging, audiences, content development, and SEO recommendations.

Start your marketing blueprint

MARKETING CAMPAIGNS

Recruiting talent, selling products and promoting services. Whatever your goals are, our team is prepared to develop a marketing campaign that drives results. When it comes to marketing, specific goals require custom strategy. We utilize our proven campaign process to leverage social media advertisements, downloadable content and landing pages to help our clients increase lead generation and achieve their goals, whatever they may be.

Start growing your business