10 Things I’ve Learned About Success

Posted by Jim Matuga

Oct 14, 2021 11:08:55 AM

Back in 1989, as a recent graduate of WVU, I started my career in advertising. 

I was ambitious, eager, and willing to work hard to be successful. The media industry––specifically advertising and marketing––had been my calling since I was an eight-year-old boy pretending to conduct celebrity interviews with an old record player and cassette tape recorder for my friends to listen to. 

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Liza Heiskell Promoted to Creative Director

Posted by Nick Hart

Sep 30, 2021 9:12:10 AM

Longtime video producer, Liza G. Heiskell, has been officially promoted to the role of Creative Director for InnerAction Media (IAM) and its affiliates. The position is the first of its kind for the Morgantown-based company. 

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The Top 3 Social Media Platforms You Should Be On and Why

Posted by Jamie Huggins

Aug 11, 2021 2:48:37 PM

Social media is evolving at a rapid rate. With more and more social networks emerging, you may find yourself trying to discern which platforms your business should be on. But wait! Before you create your company's TikTok account, keep in mind that the approach to social media is not one-size-fits-all. There are many options out there, and you don't have to use them all. Instead, it would be best to research what social media platforms best fit your business and target audience. However, to simplify the process, we have narrowed them down to the top three social media platforms to consider for your business. Keep reading to learn more. 

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5 Pieces of Information to Gather When Building A Website from Scratch

Posted by Eric Tomlinson

Jul 14, 2021 10:43:10 AM

Creating a website can be a stressful and daunting undertaking. What do I put on it? How do I get started? What do I need to know? How do I do it? Well, let's see if we can answer some of those questions for you and get you started on creating a website that has all the content and information your website and your potential clients need from your business. We have five suggested groups of information that will help you develop your site. Read on to learn more. 

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Blogging 101: How to Write Your First Blog

Posted by Jamie Huggins

Jun 30, 2021 9:27:16 AM

Hooray! You are writing your first blog post! Blogging is an integral part of any successful marketing strategy. For instance, statistics show that companies with blogs produce an average of 67 percent more monthly leads than companies that don’t. 

But as your initial excitement wears off, you might find yourself stressing a little. You want to make an excellent impression, but you have no idea where to begin. No need to worry! As a Content Developer here at InnerAction Media, I write blog posts weekly for our clients covering topics about travel to mental health to orthopedics, countertops and much more. So take a deep breath and keep reading to learn some quick Blogging 101.

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