Living in a digital age, we have access to a wealth of information at our fingertips to help guide us like never before. Consider blogs, for example. Hubspot defines a blog post as an article, news piece, or guide published in the blog section of a website.

Social media is evolving at a rapid rate. With more and more social networks emerging, you may find yourself trying to discern which platforms your business should be on. But wait! Before you create your company's TikTok account, keep in mind that the approach to social media is not one-size-fits-all. There are many options out there, and you don't have to use them all. Instead, it would be best to research what social media platforms best fit your business and target audience. However, to simplify the process, we have narrowed them down to the top three social media platforms to consider for your business. Keep reading to learn more. 

Hooray! You are writing your first blog post! Blogging is an integral part of any successful marketing strategy. For instance, statistics show that companies with blogs produce an average of 67 percent more monthly leads than companies that don’t. 

But as your initial excitement wears off, you might find yourself stressing a little. You want to make an excellent impression, but you have no idea where to begin. No need to worry! As a Content Developer here at InnerAction Media, I write blog posts weekly for our clients covering topics about travel to mental health to orthopedics, countertops and much more. So take a deep breath and keep reading to learn some quick Blogging 101.

Tweets, re-tweets, hashtags, mentions, handles, real-time communication, and a 280 character limit are just some of the things you will find in the Twitterverse (that’s slang for the Twitter universe). Twitter is a unique social media platform often used for sports, news, entertainment, politics and more. And with more than 335 million monthly active users, it is also a platform where many companies find cost-effective success and growth. But that begs the question, is Twitter a social media platform your business should use? Read on to learn more. 

It probably comes as no surprise that social media platforms like Facebook, Twitter, Instagram, LinkedIn and YouTube are growing in popularity. Seven out of ten Americans use social media, according to data from Pew Research. Furthermore, approximately three-quarters of Facebook users and six-in-ten Instagram users visit these sites at least once per day. And as people spend more time at home due to the current pandemic, social media usage numbers have only increased.