Resources

A four-minute mile is the completion of a mile run in four minutes or less. 

This incredible athletic feat was first achieved on May 6th, 1954, (of course, we marked that anniversary this month) by British Athlete Roger Bannister, at age 25. His official time was 3:59.4. at Oxford University's Iffley Road Track in England.

When planning for a Facebook giveaway, you must have all your ducks in a row so that it will run as smoothly as possible. But even when everything is planned, you must expect the unexpected. 

For a small business owner or entrepreneur, marketing can be tough. Where do you start? What is worth spending your limited time pursuing? How can you get the best value out of your time and resources? Here are a few helpful marketing resources for busy business owners:

If your business is preparing an advertising campaign, you want to give yourself every chance possible for it to be a success. You could develop the most eye-catching or humorous ad campaign possible, but if the right audience doesn't see it, it won't lead to sales. That is why it is essential to find the best advertising strategy possible to reach your business's target audience.

With everything being on the Internet, it’s easy to see why everyone would want to stay away from a more traditional marketing strategy such as print; however, I recently participated in the West Virginia University (WVU) CreateAthon where my team developed a mostly print campaign for a local non profit organization.

Read on to learn why.