In our first meeting, you will sit down with our leadership team, project manager and web designer/developer to discuss the following for our website design services:

• Your business' goals and objectives
• The essential items we will need to develop your website
• A few examples of websites you enjoy. (We like to get a feel for the elements of a site you like and dislike.)
• Elements you are looking for in a website
• Pages that will make up your website such as a home, about us, services, contact us and more

From here, we will review our notes and research competitors in the industry. This will translate into a mockup design to present to you, our client.

We understand that you might have many questions at this stage. That's why we've developed this article that discusses the top three questions we get from our clients. 

You have the initial design layout with a look and feel conveying your company brand. Once we have approval on the direction, our team will begin the building of your website. We will keep you up-to-date on the progress of your new website. Feel free to reach out if you have any questions along the way. 

The building of the site will begin on the platform of your choice between HubSpot and WordPress. 

Article: The Top 5 Benefits of Building Your Website on the HubSpot CMS

The following occurs during the buildout phase:

• SITE DESIGN Once you approve a mockup design, we will start building the pages of your site. We stay on top of the latest design trends to incorporate in order to attract new customers to your website. 
• CONTENT CREATION If you have content already, great – we will incorporate it into your new website design. If you are starting from scratch, our team of content developers can help craft your message and write copy to flow with the site design.
• USER TESTING We ensure your website is built responsively, meaning it looks good and performs well on a tablet or cellphone. 
• SEO Optimization of your site is an important step in the process. We consider your page titles, meta descriptions, keywords, alt tags and more.
• TIMELINE We keep you up to speed during the entire process to ensure we launch your site within 60 days of the approved design. 

The moment you have been waiting for—launch day!

We will manage the launch of your website as it becomes live and monitor it for any bumps in the road that could arise. An IAM team member will then thoroughly conduct a website audit to ensure all elements and links are working smoothly.

Your new website is live for all to see — What's next?

We offer one-on-one website training if your company plans to manage and update the site. Online video training is also an option if meeting in not an ideal option for your schedule.

Additionally, we offer marketing campaign services, which includes strategies to attract new users and turn them into customers.